The Multi-Generational Mix: Assuring the Right Products and Services for your Membership

When:  Feb 8, 2012 from 09:00 AM to 01:00 PM (CT)
The Multi-Generational Mix:  Assuring the Right Products and Services for your Membership
Debra Zabloudil, FACHE, CAE
President & CEO, The Learning Studio, Inc., Chicago
 
If you’re like most associations, you have a wide variety of ages within your membership and each segment has been shaped by unique events, influences and messages. They’ve formulated attitudes, expectations and values that many times coincide with their generation. You can be ahead of the curve if you address these differences, embrace them and plan your products and services accordingly.
 
Many associations will acknowledge that they have a population of members representing seasoned professionals — those who have been in the industry/field for a while and have been members for just as long. However, members (and prospective members) of all ages can and should be recruited, and your product mix must address new member needs if your association is to remain vital and relevant. 
 
How is this done? By truly understanding each generation and your own organizational demographics fully, then learning how to engage each with association products and services. This session will provide you with ideas and best practices around understanding your multi-generational membership and building products and services around them. You will walk away better equipped to draw on the creativity, expertise and ability of all members, in addition to having tools to develop the right product mix.
 
10499 Innovation Dr., Wauwatosa, WI
(608) 475-9559
 
Schedule
9:00 - 9:30 am > Registration/Networking
9:30 - 11:30 am > Program
11:30 am - 1 pm > Lunch
 
Fee
$30 Members  $80 Nonmembers (addl $10 after 2/8)
2 CAE hours
 

Location

Crowne Plaza
10499 Innovation Drive
Wauwatosa, WI

Message from the 2024 Women's Forum Subcommittee Chair

Caley Mutrie, CAE, IOM

The WSAE Women’s Forum is excited to present its third annual conference: Leading Out Loud. This conference will unite women and allies in the association, nonprofit, and hospitality industries. 

Terry Pearce coined "Leading Out Loud" in his 1995 book Leading Out Loud: Inspiring Change Through Authentic Communications. When we lead out loud, we communicate authentically from the inside out. And that's what the 2024 WSAE Women's Forum is about - bringing our authentic selves together for a day of sharing, listening, learning from each other's wisdom and experience, and creating genuine connections. 

When we lead out loud, we use our voices to create opportunities and shift perspectives. When we speak up and take risks, we free ourselves of limiting societal norms and the roles we've absorbed throughout our lives and careers from gender stereotyping. As aspiring and seasoned leaders alike, it is our responsibility to ourselves and each other to stop downplaying our experiences and opinions and support and inspire each other to find and raise our voices. 

Building on the success and learnings of the 2022 and 2023 Women's Forums, this year's Forum will focus on leadership and career development, expanding our influence as leaders in our communities, becoming more assertive in our communications, leveraging the mentor/mentee relationship for personal and organizational benefit, learning from each other how to handle complex and challenging situations that confront us in our professional lives every day, and the importance of wellness, managing stress and caring for ourselves.

This year's Women's Forum will create space for consequential discussions, motivating us to tap into our unique inner voices and raise them for personal and collective benefit in the workplace, our homes, our communities, and our hearts and minds. This year's program is a day-long conversation between our presenters, facilitators, and you. So, ask your questions and share your experiences and successes as we inspire each other to raise our voices and lead out loud. 

Don't wait! Please register today and plan to join us for what will be an engaging and much-anticipated program!